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Binocular objective lens treatments all pretty much have the same goals. To create clearer, brighter images while keeping out the harmful rays of the sun. Some manufacturers accomplish this better than others. Tasco is one company that offers a quality coating that you won't find on any other binocular lens. It is called --- Rubicon®. This process is essentially14 layers of multi-coating on the objective lens. It has a ruby-red tint that removes red light to reduce glare in bright light situations. Again, you can only find this coating on Tasco Binoculars.